In October 2006, my wife Natasha was diagnosed with cancer — Hodgkin’s Lymphoma. Within two days she was in surgery, and within a week she started chemotherapy.

Although it didn’t feel like it at the time, we were very blessed because we owned our own business and had gotten to the point where the business would run without us if it had to.

Well, now it had to.

Natasha was basically down for seven months, laying in bed most of the time in severe, horrible pain. It was my job now to comfort her and take care of our three small boys — Tyler 8, Ryan 7, and Hayden 4.

I had to take the kids to school, pick them up from school, take them to their sports, take them to play dates – you get the picture. At the same time I had to take my wife to chemo, to the doctors, do all the grocery shopping, pay all the bills for the house and the company, make sure the company was still running, etc.

Most of the moms reading this are saying, “This is what I do every day. What’s he complaining about?”

And they’re right. But I’m a guy, and I just wasn’t used to doing all this. Plus the stress of not knowing whether my wife was going to live or die added to my overwhelm.

And all through this I kept thinking to myself, “What if I had to go to a full-time job? It would be impossible to do all this.” We both have no family in the area — we would have been screwed.

But, you know what? I did not have to go to work every day, and I was able to focus on my family during a very trying time.

I vowed that if we got through this nightmare I would share my story, and share how we created a very successful business, and share how we created multiple streams of income so that if this happened to anyone else, they might have the same chance we had to get through it.

Thus was born Craig Duswalt’s RockStar System For Success.

We’re all getting up in age where, eventually, we’ll need time to take care of family matters. If you have a successful business where you can make money while you’re away, trust me, you will have a better chance at a full recovery.

Do you know who Tracii Guns is? How about Ole Beich? Or Rob Gardner? Probably not. They were the original lead guitarist, bassist, and drummer for Guns N’ Roses. But they left long before the band exploded into international success. They each continued playing music, but none of them came close to matching the success of GNR.

Do you know anyone like Guns, Beich, and Gardner? Someone who gets close to a great situation, then sabotages their own success with destructive behavior or bad decisions? Psychologists say that people like this do what they do for two main reasons. Either they feel they don’t deserve success because of their past, or they are afraid of success in the future.

RockStars don’t let either get in the way of being successful.

Most of us have things in our past that we’d rather forget. We may carry guilt over the things we’ve done, or didn’t do. If you’re holding yourself back because of this, there’s only one piece of advice I can give you — if it’s in the past, leave it there! You can’t change the past, but you can build a successful future.

And, let’s face it. The future can be scary. But when you re-invent yourself and become a RockStar, you are facing the future head-on. When you achieve the success you desire, it will be because you worked smart, worked outside your comfort zone, and stretched yourself in amazing ways.

Becoming a RockStar means you earn every bit of the success that comes to you. So look forward to it, and savor it when it happens!

If you already had the income you want you probably wouldn’t be reading this blog. So, let’s assume the things you’ve been doing haven’t worked to bring you the wealth you desire. Clearly, you need to make some changes in the way you’ve been doing things.

You can spend a great deal of money both in getting advice for change and in actually making changes. But you don’t need to go that route. Making the changes I suggest in these articles won’t cost much—and most won’t cost you a cent.

Commit yourself now to making whatever changes you need to make, and don’t just read the articles—put them into action.

It’s a given—RockStars re-invent themselves. Glam punker David Johansen became party animal Buster Poindexter, singing “Hot, Hot, Hot.” Rod Stewart went from rock singer to Sinatra-style crooner. Bono jumped from U2 front man to Nobel Peace Prize nominee.

But re-inventing yourself isn’t just for rockers. It’s for everyone who wants to achieve a new level of success in their personal or professional lives. Re-inventing yourself has to do with changing the way you perceive yourself, and how others perceive you. Re-inventing yourself means creating a new reality surrounding who you are.

I suspect that you are reading this book because you haven’t achieved everything you want in life. After all, you probably wouldn’t be here if your relationships were perfect, you had millions in the bank, and you were completely happy. But if you haven’t reached the life you’ve dreamed of yet, it doesn’t mean you’re a failure.

It means you need to re-invent yourself!

I’ve re-invented myself. At one time, I was known as America’s Shoestring Budget coach. I even had some success doing this. But I wasn’t passionate about it. So I took stock of myself and examined who I was. I knew I had a passion for music, for acting, for teaching, for writing, and for marketing. I combined all these into a RockStar theme, and a funny thing happened. My passion was re-born.

When you re-invent yourself, you feel alive again!

Because the word is getting our there about my new Business System scheduled for release in November 2008, people are starting to ask me, “Why is it called The RockStar System For Success?”

The answer is quite simple. I learned a lot of unique business strategies while I was on the road with Guns N’ Roses for the three-year Use Your Illusion World Tour. And then I learned numerous corporate strategies when I was the Creative Director at an Los Angeles Advertising Agency, culminating with cutting-edge entrepreneurial strategies when I opened my own marketing and design firm in Santa Clarita, CA.

I decided to combine the three fields and thus — The RockStar System For Success — was born.

There are techniques that RockStars use every day that most people in business could use in their industry to either promote themselves or their business, and most of it can be done for little or no money. For example, have you ever seen a RockStar pay for his own Print Ad? NO, they have the promoter do it for them.

Another example: RockStars are known as experts in their field, and they all stick with their specific niche. Could you imagine if Guns N’ Roses started playing disco? They would not be nearly as popular to say the least. A successful business knows their niche and they don’t stray from it, and they are known as experts in their field. This is a small sample of what The RockStar System For Success is based on — Achieving RockStar Status in Your Industry.

For more information about my RockStar Business Seminars and The RockStar System For Success, please visit my website at

On Friday morning, September 12, 2008, from 9:00 AM – 11:30 AM I will be holding a seminar entitled, “How to Write a Book and Self Publish It in 30 Days… or Less!” at the Valencia Country Club in Valencia, CA.

If you would like to attend the seminar, please go to and click on Reserve Your Seat. The 2 1/2 hour seminar is only $47 and is only available for the first 180 people who sign up.

At my seminar in April, the most frequently asked question was, “How did I write my books so fast.” Well, it’s not rocket science, but it can be overwhelming. So I decided I would have a seminar where I would share, step-by-step, how to do it, and the secrets I learned to do it very easily, and very fast.

I will even share how YOU can write a book, where you don’t have to write any of it, AND still get all the credit for writing it. Got it?

In my 2 1/2 seminar you will learn:
* How to turn your great idea into a book
* What topics are the best-sellers
* How to choose a title that will help sell your book
* Who to call to design the layout and the cover of your book
* How and where to get an ISBN number, AND what it is
* How and where to get a bar code, AND why you need it
* Where to get your book printed on a Shoestring Budget
* What a ghost writer can do for you
* How to turn your completed book into other products you can sell

People also ask me, “Why would I need to write a book?” Here are a few great reasons:
* You become an immediate expert in your field
* You’re immediately perceived as a celebrity
* It can be another source of income
* You can say you’ve accomplished something, enhancing your legacy
* You can use the book as a business tool to get more business

So much has happened since I last e-mailed back in June. To make a long story short I have re-branded myself as, America’s RockStar Business Coach, and I’m currently writing a whole system called, The RockStar System For Success — How to Achieve RockStar Status in Your Industry.

Because of my past with Guns N’ Roses, as Axl Rose’s personal manager, and other bands, I decided this would be the best way to share my business insights and some pretty great stories from the road.

Lots of exciting events are around the corner, some of which are posted on my website,

My gigantic 3-Day RockStar Business BootCamp has been moved from September to February 5 – 7, 2009. Speakers from around America are flying in to Santa Clarita for this special event. More details are available at

Hope to see you all on September 12th at the Valencia Country Club. Think about it, for only $47 you will walk out of my seminar knowing exactly how to write a book and get it printed… FAST!

Craig Duswalt
America’s RockStar Business Coach
The RockStar System For Success

How to Write a Book and Self Publish It in 30 Days… or Less!
Friday, September 12, 2008
9:00 AM – 11:30 AM
Valencia Country Club – Valencia Ballroom
27330 North Tourney Road
Valencia, CA 91355
To register please go to

Hi, my name is Craig Duswalt, and I’m America’s RockStar Business Coach.

I’m currently putting together a business success system entitled, The RockStar System For Success, where I teach, How to Achieve RockStar Status in Your Industry.

My RockStar Business Seminars include:
The RockStar System For Success
How to Write a Book and Self Publish It in 30 Days… or Less!
RockStar Internet

Here is my bio, introducing my new RockStar System For Success.

Craig Duswalt is America’s RockStar Business Coach and is the founder and author of the RockStar System For Success and the RockStar Business Seminars.

Craig’s background includes touring with Guns N’ Roses, as Axl Rose’s personal assistant/manager, and Air Supply, as the band’s personal assistant. Craig was also an award-winning copywriter, working as a senior copywriter for a Los Angeles-based ad agency until opening up his own shop, Green Room Design & Advertising, which was named the 2002 Santa Clarita Valley Chamber of Commerce Small Business of the Year.

Craig combined his backgrounds of music and marketing into a system that he calls, The RockStar System For Success, where he teaches people across the United States how to achieve RockStar status in their industry.